Cultural dimensions and their implications: “High context”

You've probably heard it said before: Germany is a low-context culture. But what does that mean? The terms "low-context" and "high-context" were coined by American anthropologist Edward T. Hall. In low-context cultures, people attribute less importance to context. Low-context cultures are explicit, clear, textual cultures, which derive meaning from the actual words on the page, … Continue reading Cultural dimensions and their implications: “High context”

Doing business in Germany?

In business, time is money. Or so they say. In some parts of the world, at least. But time and planning and some of the most important aspects of doing business in Germany, which is a cautious and long-term oriented culture. I was reminded of this today, when I had to do a bit of … Continue reading Doing business in Germany?

Applied Cultural Linguistics: Romanian Jokes About the Pandemic

Far be it from me to make light of the difficult times we are all going through, but sanity sometimes requires a lighter touch ("Dinge auf die leichte Schulter nehmen" as the Germans would phrase it), so I thought I'd bring you today some intercultural competence in the form of jokes and puns about quarantine, … Continue reading Applied Cultural Linguistics: Romanian Jokes About the Pandemic